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Fundamentos de mercadeo /

By: Taylor, Weldon.
Contributor(s): Shaw, Roy T | Lopez Bollori, Eduardo.
Material type: TextTextPublisher: EE. UU. : South Western Publishing, 1977Description: 410 páginas ; 24 cm.ISBN: 053822721098.Subject(s): Fundamentos de mercado | Consumidor | Mercado industrial | Mercado de serviciosDDC classification: 380.1 /
Contents:
Conceptos fundamentales -- Las instituciones mercadistas --Las funciones de mercado -- Temas complementarios.
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Libros-BMC Libros-BMC Sala Humanidades
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380.1 / T27 (Browse shelf) 10712 Available SH0000003892

Conceptos fundamentales -- Las instituciones mercadistas --Las funciones de mercado -- Temas complementarios.

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